Mfundo 5 Zofunika Kwambiri Pakupanga Zopaka Zodzikongoletsera Zodzikongoletsera

Masiku ano, kufunika kokhala ndi zodzikongoletsera ma phukusi bokosi kapangidwe imavomerezedwa m'mafakitale onse. Izi ndizofunikira makamaka kumakampani opanga zodzikongoletsera komwe kumanga kulumikizana ndi makasitomala ndikofunikira. Kupaka makonda ndi chida champhamvu chowonjezerera mtengo wamtundu, popititsa patsogolo luso la unboxing komanso kulumikizana ndi makasitomala. Ndipo mungapange bwanji bokosi lanu la zodzikongoletsera ndikusiyanitsa mtundu wanu pamsika wampikisano? Nazi mfundo 5 zomwe muyenera kukumbukira:

Mfundo 1: Kumvetsetsa Mtundu Wanu ndi Omvera

Kupanga mapangidwe abokosi lazodzikongoletsera, kudziwa mtundu wanu ndi omvera anu ndiye gawo loyamba. Zolemba zanu ziyenera kuwonetsa zomwe mtundu wanu umakonda ndikukopa makasitomala omwe mukufuna. Kodi ndinu mtundu wapamwamba womwe umathandiza makasitomala apamwamba, kapena mumayang'ana kwambiri zodzikongoletsera zamakono, zotsika mtengo kwa ogula achichepere? Mayankho anu ku mafunso awa adzasintha chisankho chilichonse chopanga.

Kumvetsetsa omvera anu ndikofunikira chimodzimodzi. Ngati makasitomala anu ali achinyamata osamala zachilengedwe, angakonde zida zokhazikika komanso mapangidwe a minimalistic. Kumbali ina, omvera achikhalidwe angakonde mawonekedwe apamwamba, osasinthika.

Kukonza zotengera zanu kuti zigwirizane ndi zomwe mumakonda zitha kukhudza kwambiri momwe mtundu wanu umawonekera.

Mfundo 2: Gwirizanitsani Kuchita ndi Kachitidwe

Ngakhale kukongola ndikofunikira, kuchitapo kanthu ndi magwiridwe antchito ndiye maziko a zopangira zodzikongoletsera. Kuyika kwanu kuyenera kuteteza zodzikongoletsera kuti zisavulale ndi zokala paulendo kapena pozisunga. Mwachitsanzo, makulidwe, kutalika, ndi malo mkati mwa bokosi la zodzikongoletsera ziyenera kukhala zomveka kuti zitsimikizire chitetezo ndi kumasuka. Kuphatikiza apo, zotengerazo zimafunikanso kukhala zosavuta kutsegula ndi kutseka, komanso zosavuta kunyamula.

Mapangidwe osavuta, owoneka bwino amatha kukulitsa luso lamakasitomala ndikuchepetsa chiwopsezo cha kuwonongeka, kuwapangitsa kuti azikumbukira bwino mtundu wanu. Tiyeni tiwone momwe ma brand ngati Monica Vinader amaphatikizira magwiridwe antchito pamapaketi awo. Mabokosi awo amtengo wapatali si okongola komanso olimba mokwanira kuti ateteze zidutswa zosalimba panthawi yotumiza ndi kunyamula. Kuphatikiza apo, mabokosi awa adapangidwa kuti agwiritsidwenso ntchito, ndikuwonjezera mtengo wowonjezera kwa kasitomala.

Mfundo 3: Muziganizira za Kukhazikika

Kukhazikika tsopano kumakhala nkhani ya tsiku ndi tsiku ya mapangidwe amakono a phukusi. Chifukwa chakukula kwazinthu zachilengedwe, ogula akuyang'ana kwambiri zodzikongoletsera zomwe zimagawana nawo mfundo zokhazikika. Kuphatikizira machitidwe okhazikika pamapangidwe anu opaka sikwabwino padziko lapansi komanso kopindulitsa pa chithunzi cha mtundu wanu.

Tengani Catori Life, mwachitsanzo, iyi ndi mtundu womwe udadzipereka kwanthawi yayitali kusungitsa chilengedwe ndikuphatikiza zochitika zachilengedwe ndi chikhalidwe cha anthu pakuwunika kwawo zachuma komanso kupanga zisankho. Imakhazikika pa zodzikongoletsera zopangidwa mwamakhalidwe, zodzozedwa ndi chilengedwe ndipo imagwiritsa ntchito zida zobwezerezedwanso komanso zowonongeka pakuyika kwake, zomwe zimagwirizana kwambiri ndi omvera ake ozindikira zachilengedwe.

Kafukufuku wa Nielsen adapeza kuti 66% ya ogula padziko lonse lapansi ali okonzeka kulipira zambiri pazinthu zokhazikika. Chifukwa chake zikafika popanga zopangira zodzikongoletsera, lingalirani kugwiritsa ntchito mapepala obwezerezedwanso, mapulasitiki owonongeka, kapena zinthu zina zokomera chilengedwe. Zosankha izi zitha kuchepetsa kuchuluka kwa mpweya wanu ndikukopa gawo lomwe likukula la ogula odziwa zachilengedwe.

Mfundo 4: Onetsetsani Kugwirizana ndi Chizindikiro cha Mtundu

Kusunga kusasinthika kwamtundu ndikofunikira kuti mupange mtundu wodziwika komanso wodalirika. Kupaka kwanu kuyenera kugwirizana ndi mtundu wanu wonse, kuyambira pamitundu yamitundu ndi typography mpaka zida ndi zomaliza. Kusasinthika kumeneku kumathandizira kulimbikitsa uthenga wamtundu wanu ndikupanga chidziwitso chogwirizana kwa kasitomala.

Kuti muwonetsetse kusasinthika, yambani ndikufotokozerani mawonekedwe amtundu wanu. Kenako, gwiritsani ntchito zinthu izi mosasinthasintha pamapangidwe onse apaketi. Kaya mukugwiritsa ntchito ma logo, mitundu yeniyeni, kapena zinthu zapadera, kusasinthasintha kumathandizira kupanga dzina losaiwalika lomwe makasitomala amatha kuzindikira mosavuta. Mwachitsanzo, Cartier amagwiritsa ntchito zofiira zobiriwira komanso mawu agolide pamapaketi awo onse kuti apereke lingaliro lapamwamba komanso losakhalitsa. Kusasinthika kumeneku sikumangowonjezera zochitika za unboxing komanso kumalimbitsa kuzindikirika kwamtundu.

Mfundo 5: Limbikitsani luso la Makasitomala

Nthawi zambiri, zochitika za unboxing ndi nthawi yosaiwalika kwa makasitomala. Kwa ma brand, ndi mwayi wabwino kuti mupangitse chidwi chokhalitsa ndikupanga chosaiwalika chomwe chimagwirizana ndi makasitomala anu. Chochitika choganiziridwa bwino cha unboxing chingapangitse kukhutitsidwa kwamakasitomala, kubwereza kugula, komanso kugawana nawo pa TV.

Apple ndi katswiri wazochitikira unboxing. Tsatanetsatane uliwonse, kuyambira momwe bokosi limatsegulira mpaka kapangidwe kazinthu mkati, lapangidwa kuti lipange chisangalalo ndi chisangalalo. Kusamalira tsatanetsatane uku kwathandizira kwambiri kukhulupirika kwa mtundu wawo komanso kukhutira kwamakasitomala.

M'makampani opanga zodzikongoletsera, mutha kukulitsa luso la unboxing powonjezera zinthu zanu, monga cholemba pamanja kapena uthenga wokhazikika mkati mwazopaka. Izi zing'onozing'ono zingapangitse kasitomala kumva kuti ndi wofunika ndikupanga mgwirizano wozama ndi mtundu wanu.

Kutsiliza

Pamene tafufuza za kamangidwe ka mabokosi a miyala yamtengo wapatali ya miyala yamtengo wapatali, tazindikira kuti kupanga mapaketi aumwini sikungokhudza kukongola. Kuthekera, magwiridwe antchito, komanso kusasunthika kwa ma CD, komanso kusasinthika kwamtundu wamtunduwu ndizofunikanso. Mvetsetsani mtundu wanu ndi makasitomala anu bwino ndikuphatikiza mfundo zazikuluzikuluzi kuti mupange zoyika zomwe sizimangoteteza zinthu zanu komanso zimasiya chidwi chokhalitsa.

Pangani Zodzikongoletsera Zanu Zodzikongoletsera ndi Richpack

Kusiyanitsa umunthu ndi gawo lofunikira kwambiri pakuyika kwazinthu zomwe zimakhudza kwambiri machitidwe ogula, chifukwa chake ma brand akuyenera kugwiritsa ntchito mapaketi osinthidwa makonda kuti apititse patsogolo kukweza kwa katundu ndi mawonekedwe amtundu.

Osabwerera mmbuyo; gwiritsani ntchito mwayi woyika ndalama pakuyika bizinesi yanu lero. Monga wopanga zodzikongoletsera zodzikongoletsera zodziwikiratu, Richpack amamvetsetsa kufunikira kopanga zotengera zomwe zimawonetsa mtundu wanu. Timapereka zosiyanasiyana makonda mapangidwe ndi zosankha zakuthupi zokhazikika kukuthandizani kuti mupange zopangira zabwino za zodzikongoletsera zanu. Mwakonzeka kupanga malonda anu kuti adziwike ndikupanga makasitomala obwerera? Lumikizanani nafe lero kuyamba ulendo wanu.