Fragrance packaging in 2024 is embracing sustainability, personalization, and interactive experiences. Refillable perfume bottles, biodegradable outer cartons, and FSC-certified paperboards are becoming industry standards. Minimalist yet luxurious designs with glass bottles, wood caps, and metallic finishes dominate the market. Smart packaging, such as QR codes linking to fragrance stories and AR experiences, enhances consumer engagement. The combination of elegance, innovation, and sustainability ensures that brands stay ahead in the competitive fragrance industry.