
Case Study: Implementing Sustainable Packaging Solutions in a Global Jewelry Supply Chain
2024-10-23
According to a survey by Accenture, more than half of consumers said they would be willing to pay more for sustainable products that are reusable or recyclable. Even in the luxury space, how jewelry is packaged is as important as the jewelry itself. Brands’ sustainable values and eco-friendly packaging solutions will influence consumers and the eco-friendly packaging industry. For this carefully curated list, we tapped into the top 10 sustainable jewellery packaging brands, evaluating their commitment to environmentally sound practices, their range of eco-friendly packaging materials, and their ability to deliver custom jewellery packaging solutions that meet the high standards of luxury brands. Each brand embodies a unique approach to sustainable packaging, offering diverse options for jewellery retailers and designers seeking to embrace a greener approach.
Focus on the recyclability, biodegradability and sustainable source of packaging materials used by brands. In the past few years, the use rate of FSC-certified cartons has increased from 40% in 2018 to about 65% in 2023. At the same time, we evaluate whether the materials of major jewelry packaging suppliers have relevant environmental certifications (such as FSC, GRS, etc.) to measure the reliability and standardization of their environmental qualifications.
Analyze the brand’s strategies and actions to reduce carbon footprint. Including whether energy-saving technologies are used in the production process and whether the production process is optimized to reduce energy consumption. In addition, we also pay attention to whether the packaging design helps to reduce the use of materials and improve resource utilization, such as whether lightweight design, compact structure or multifunctional packaging are adopted to achieve the purpose of reducing waste generation and resource waste.
Evaluate whether the brand provides the ability and diversity of customized jewelry packaging design with sustainable development as the core. Including whether it can design unique packaging solutions that meet the requirements of luxury and environmental protection according to the style, positioning and product characteristics of different jewelry brands.
We also consider the degree of transparency of the brand’s information on material sources, production processes and environmental protection measures. At the same time, pay attention to the brand’s performance in the broader field of social responsibility, such as whether it follows the principle of fair trade to purchase materials and protect the rights of workers in the raw material supply area.
Based in London, Wrapology sets the standard for sustainable jewellery packaging. Their commitment to plastic-free construction is commendable, utilising recycled and biodegradable materials like paper, cotton, wool, and bamboo. This focus on natural materials ensures their jewellery boxes and pouches are not only aesthetically pleasing but also environmentally responsible. Wrapology also prioritises responsible manufacturing, adhering to international guidelines for worker treatment and environmental practices. Their work with renowned brands like Paul Valentine and Gaïa Studio No 1 demonstrates their ability to create luxury jewellery packaging that is both sustainable and sophisticated.
● Focus on Certifications: Wrapology offering third-party certified papers, showcasing their commitment to legitimacy and transparency. Specific certifications like chlorine-free, plastic-free, sustainably sourced, and manufactured in ISO14001 factories.
● Modular Designs for Reduced Waste: Wrapology’s modular box designs allow fitments to be reused and the boxes to be easily recycled.This showcases their focus on minimising waste.
Packmojo, a Hong Kong-based brand, champions sustainable packaging with a focus on eco-friendly materials and responsible production processes. Packmojo is both a small-batch custom packaging company and a company dedicated to providing businesses with the tools to enhance their brand, tell their story, and create an impactful first impression.
Their packaging is primarily paper and cardboard-based, with at least 50% post-consumer content, reflecting a commitment to recycled packaging. They offer FSC™-certified materials and aqueous finishes as alternatives to plastic laminates, further reducing their environmental footprint. Packmojo’s partnership with EcoMatcher allows customers to offset the impact of their packaging orders by planting trees, contributing to reforestation efforts and demonstrating a tangible commitment to sustainability.
In this video, the co-founders, Wendy Chen and Vincent Choi, highlight the common difficulties businesses face when seeking custom packaging, such as high minimum order quantities and a lack of accessible, trustworthy suppliers. They explain that PackMojo was created to bridge this gap, offering a centralised platform where businesses can easily connect with suppliers. PackMojo aims to make custom packaging accessible, affordable, and easy for all businesses, drawing a comparison to the ease of using platforms like Uber and Airbnb.
Canadian brand PakFactory stands out for its comprehensive approach to sustainable packaging solutions. They offer various custom packaging options, including folding cartons, corrugated boxes, and rigid boxes, with a dedicated focus on eco-friendly packaging. PakFactory’s commitment to planting a tree for every order placed demonstrates a tangible action towards offsetting carbon emissions and supporting reforestation efforts. Their wide range of environmentally safe options, including soy-based inks and biodegradable coatings, ensures their packaging is both stylish and sustainable.
Global Supply Chain: PakFactory has established a global network of certified facilities, which empowers it to distribute sustainable product lines across the world. This underlines their dedication to responsible sourcing and global accessibility.
Focus on Design and Engineering: PakFactory offers a suite of services in structural design and engineering, with a focus on optimized packaging designs and logistics strategies that curtail carbon emissions. This manifests their proficiency in fabricating sustainable packaging that is both practical and environmentally conscious.
Educational Resources: PakFactory has published a wealth of blog posts and articles concerning sustainable packaging. These resources exhibit their pledge to inform and educate businesses and consumers about eco-friendly packaging practices.
Richpack, based in Fuzhou, takes a holistic approach to sustainable packaging and eco jewelry packaging solutions, integrating eco-friendly practices throughout their supply chain. Their commitment to responsible sourcing is evident in their use of 100% recycled cardboard, GRS-certified plastics, and natural fibers like cotton and jute. Richpkg also focuses on reducing their carbon footprint through efficient manufacturing processes, utilising automated techniques to minimise waste and energy consumption. Their dedication to transparency is reflected in their various certifications, including GRS, FSC, and BSCI, which validate their commitment to environmental and social responsibility. In this blog, you can also learn about various aspects of sustainable jewelry packaging, including environmentally friendly materials, design concepts, production practices, and end-of-life design.
Emerging from China, Forest Package is a brand that firmly believes in the power of sustainable packaging solutions. They offer a vast selection of custom packaging options, catering to diverse industries and needs, with a particular emphasis on eco-friendly packaging. Their dedication to environmental protection is evident in their material selection, prioritising the use of recyclable, biodegradable, and compostable materials. Forest Package also strives to reduce waste throughout their operations, offering lightweight packaging solutions and promoting efficient resource utilisation.
Low Minimum Order Quantity: Forest Package’s commitment to supporting small businesses offering a low minimum order quantity, especially for folding boxes.
Fast Turnaround Times: Forest Package’s quick shipping and delivery timelines appealing to businesses with time-sensitive needs.
Diverse Packaging Options: Including a range of custom bags, boxes, and other sustainable packaging solutions, including specific types like paper shopping bags, reusable bags, mailer bags, display boxes, corrugated boxes, and more.
With over 70 years of experience, Westpack, headquartered in Denmark, has solidified its reputation as a leading jewellery packaging supplier in Europe. Westpack’s ECO product categories, including examples like jewellery boxes made from cardboard/paper or recycled plastic, ECO wrapping papers, tissue papers, ribbons, and carrier bags. Their dedicated ECO brand represents a commitment to eco-friendly packaging, featuring a diverse range of jewellery boxes, gift wrapping, and jewellery pouches made from organic, FSC®-certified, Fairtrade-certified, and recycled materials. Westpack’s transparency in labelling their eco-friendly products empowers businesses and consumers to make informed choices that align with their environmental values.
Allure Pack, another New York-based brand, prioritises eco-friendly jewellery packaging without compromising elegance and quality. They offer a curated selection of sustainable jewellery packaging solutions, including jewellery boxes, pouches, and gift bags, manufactured with ethical concerns in mind. Allure Pack understands the importance of projecting a responsible brand image, allowing jewellers to align their packaging with their commitment to sustainability.
Focus on Longevity: Allure Pack focus on creating jewellery pieces that last a lifetime with their commitment to sustainable packaging. This reinforces their brand message of quality and responsibility.
Wholesale Solutions: Offerging wholesale eco-friendly jewellery packaging, making them an attractive option for businesses of all sizes.
Custom Printing Options: Including the use of foil hot stamping and the availability of various colour options. This showcases their ability to provide personalised and branded sustainable packaging.
Lussopack, based in Thailand, brings together traditional craftsmanship and modern sustainable packaging practices. They specialise in luxury jewellery packaging, offering a range of jewellery boxes, displays, and pouches crafted from eco-friendly materials. Lussopack’s dedication to sustainability is reflected in their use of responsibly sourced materials, including FSC-certified paper and recycled content. They actively encourage brands to embrace eco-friendly packaging, highlighting the benefits for brand image, consumer loyalty, and environmental responsibility.
Actionable Strategies for Sustainability: Lussopack attaches great importance to the concept of cooperation throughout the product life cycle, which runs through every detail of its business operations. From the careful collection of raw materials, to the fine control of the intermediate production and manufacturing links, to the recycling and reuse of the final packaging products, each link is closely connected and linked to form a complete and organic ecological chain. The carefully built partnership with suppliers is deeply rooted in a common environmental vision and goals. These suppliers not only strictly follow high standards of quality control and environmental protection regulations in the initial stage of material supply, but also actively participate in the core process of packaging design and development, and do their best to contribute their wisdom and professional strength to create more forward-looking and sustainable packaging solutions.
Emphasis on Collaboration: Lussopack deeply understands that it is difficult to move forward in the environmental protection journey by its own strength, so it actively forms strategic alliances with like-minded manufacturers. These manufacturers have profound professional attainments and unique advantages in many aspects such as material research and development innovation, production process optimization and precise implementation of environmental protection standards. The in-depth cooperation between the two parties can achieve the organic integration of resources and the complementary and mutual promotion of advantages, and jointly carve out packaging products that not only fit the high-end luxury image of luxury brands but also show excellent environmental protection characteristics.
With a global presence, Noble Gift Packaging has established itself as a leading supplier of premium packaging, including a dedicated range of eco-friendly jewellery boxes. Their commitment to FSC-certified packaging ensures that their paper-based products originate from responsibly managed forests, promoting sustainable forestry practices and protecting valuable natural resources.
Noble Gift Packaging offering a range of over 25,000 in-stock products, including specific collections like the Eco-Friendly FSC-Certified Amsterdam Collection, Eco-Friendly Faux Wood Collection, Eco-Friendly Copenhagen Collection, and more.The FSC-certified packaging series launched by Noble Gift Packaging takes sustainability and quality as its core pursuit. In the production process of this series of products, relevant processes and standards are strictly followed, and the materials are all sourced from forests managed according to the strict environmental standards of the Forest Stewardship Council (FSC), ensuring the standardization and environmental protection of the resource sources.
This type of packaging solution of Noble Gift Packaging, on the one hand, reflects a positive attitude towards the protection of natural resources, and on the other hand, it has reached a certain level in terms of craftsmanship and detail processing. It can effectively reduce the impact of product packaging on the environment while providing a more refined presentation effect for the product. When consumers choose Noble Gift Packaging’s FSC-certified packaging series, they can take into account both environmental protection and product display needs to a certain extent.
Montagne Custom Packaging, from New Jersey, believes that luxury and sustainability should go hand in hand. They offer a wide array of custom jewellery packaging solutions, with a particular emphasis on sustainable materials and manufacturing practices. Their partnerships with innovative suppliers allow them to incorporate eco-friendly materials like upcycled apple pulp and recycled plastics into their high-end packaging, reducing the need for virgin resources. Montagne actively promotes reusable products and encourages customers to consider the end-of-life impact of their packaging, advocating for responsible disposal and recycling.
Luxury Material Innovation: Montagne actively uses innovative and sustainable materials. For example, TOILE OCEAN is made of recycled ocean plastic, which helps reduce ocean plastic pollution and converts waste resources into valuable packaging materials; and Leap™ is made from upcycled apple pulp waste, which fully reflects the effective use of waste biomass resources, reduces the pressure of waste on the environment, and also gives luxury packaging a unique environmental connotation.
Focus on Customer Education: Montagne has set up an ECO FAQ section. This section provides detailed information on different dimensions of packaging sustainability, whether it is about the source and application of recycled materials, the characteristics and advantages of biodegradable materials, or the processing process of recyclable materials and the use of reusable products. Detailed explanations are provided to help customers deeply understand the concept of packaging sustainability, so as to make more environmentally friendly choices during the consumption process.
The above 10 sustainable jewelry packaging brands have set the best practices for us. Sustainable jewelry packaging like Wrapology uses a lot of natural and environmentally friendly materials such as paper, cotton, wool, bamboo, etc. Pack Mojo is based on paper and cardboard, and guarantees at least 50% post-consumer recycled content. It also provides FSC™ certified materials and water-based coatings to replace plastic laminates, and performs well in material sustainability. Richpack reduces energy consumption through efficient automated manufacturing technology to achieve carbon emissions and is committed to the goal of zero carbon emissions. It reduces the overall impact on the environment by optimizing processes throughout the supply chain. PakFactory promises to plant a tree for each order to offset carbon emissions, actively supports afforestation activities, and reduces the pressure of business operations on the environment in many ways. Forest Package provides lightweight packaging solutions, reduces material usage while improving resource utilization, and focuses on efficient use of resources and waste reduction in packaging design.
However, the current situation of sustainable jewelry packaging is not very good, and the future is long. I hope we can work together to create a better future for jewelry packaging through innovation, environmentally friendly materials and sustainable practices. We are Richpack. Welcome to contact us to contribute to the development of sustainable jewelry packaging.
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